Uneven skin tone and discolorations (especially from sun damage) are some of the most frustrating skin conditions to treat, sometimes requiring a laser to completely eradicate. Before going that route, which is expensive, Avon would like you to add new ANEW Clinical Luminosity Pro Brightening Serum to your skincare arsenal.

Avon ANEW Clinical Luminosity Pro Brightening Serum is a dual formula that dramatically diminishes the appearance of dark spots and delivers a more radiant complexion—at a much more affordable price than laser treatments.  

This new serum is formulated with injectable grade L-Aspartic Acid to help inhibit melanin production and brighten your complexion.  A combination of additional glycolic acids, helps to remove dead skin cells.

I was sent a sample of Avon ANEW Clinical Luminosity Pro Brightening Serum to try and the first thing you notice is that within the clear serum, is a helix of the L-Aspartic Acid.  The serum has a gel-like texture, that once applied, takes a few minutes to absorb into skin.  I applied one pump to my cleansed face each evening (Note: if you’re sensitive to products containing silicones, this product might not be appropriate for you, as ‘cones are listed in the ingredients).

I’ve used Avon ANEW Clinical Luminosity Pro Brightening Serum for about 6 – 8 weeks and in that time I’ve seen improvement/lightening in areas of sun damage.  Several spots are almost gone.  Skin texture has improved.  I do think Avon ANEW Clinical Luminosity Pro Brightening Serum, used consistently over time, can help improve the look of skin discolorations and texture.

ANEW Clinical Luminosity Pro Brightening Serum retails at $54 and is available exclusively through Avon Representatives. To locate an Avon Representative, call 1-800-FOR-AVON or visit www.avon.com.

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