It Cosmetics has worked with leading plastic surgeons in Brazil (where more plastic surgeries are done than anywhere else!) to develop Bye Bye Lid Lines, an eyeshadow primer with anti-aging benefits. If you’ve had problems in the past with eyeshadow creasing, read on.
Using makeup primers has always been a part of my makeup routine., whether on eyelids, lashes or the face. There are several reasons that I like this one. First, the formula contains high concentrations of Vitamins A, C, E and K –proven ingredients to help ward off discoloration and fight free-radicals. The formula also contains hydrolyzed collagen to help smooth out fine lines on the eyelid.
In my use of Bye Bye Lid Lines, I find that it keeps my eyeshadow in place all day long–without creasing. It’s easy to apply–just apply a thin coat to clean, dry eyelids using the wand; I use my ring finger to blend. Wait about 30 seconds and then apply eyeshadow. I am really hooked on this product and have been using it daily.