A few weeks ago, I attended The Makeup Show in Chicago. It was my first time at this event and I was among 3,000 other beauty-obsessed professionals, buyers, industry educators, press, and retailers. The Makeup Show Chicago was filled with hands-on workshops, never before seen beauty products, and some of the biggest and best talent in the industry. Read on for more…
This was the second year of The Makeup Show – Chicago and it was jam-packed. Literally! The wait at MAKE UP FOR EVER snaked around the booth and was an hour to get to the cash register!
The show featured more than 60 top pro-focused brands, including: Diamond Sponsor Make Up For Ever, Platinum Sponsor Crown Brush and Temptu Pro, Supporting Sponsors Obsessive Compulsive Cosmetics and INGLOT Cosmetics, Other Sponsors The Powder Group and On Makeup Magazine. These are brands that I almost never get to see in person, so I was thrilled to be able to browse, see new products and ask questions.
Attending was an amazing opportunity to meet and network with industry professionals, as well as take in some of the educational seminars. I found the entire event to be a fantastic experience and I look forward to attending The Makeup Show – Chicago again next year!