Lilah B. is shaking up the beauty world by embracing the concept of less is more. If you’ve been overwhelmed with a product-intense, time-consuming beauty routine, then embrace simplifying your makeup. Lilah B. focuses on minimalistic, multitasking makeup that is sophisticated and chic.
In many respects, I can totally relate to the concept of the Lilah B. cosmetics line. I had a high-pressure sales job with a ridiculously demanding schedule. I didn’t have time for an intense makeup routine. So I needed to do more with less, and not sacrifice quality. That’s exactly what the Lilah B. philosophy is all about. With less you are more.
I was able to try a variety of Lilah B. products and they’re so, so good. The first thing that struck me is the packaging…it’s stunning. Each product is housed in a “pebble” that feels weighty, substantial and sensual in the hand. It’s also worth discussing the formulas. Lilah B. products are formulated with nourishing botanicals, without parabens, phthalates, sulfates or synthetic fragrances and are not tested on animals.
For a natural, but polished look, I started by applying the Virtuous Veil Concealer & Eye Primer ($44) in b. bright to lids and the undereye area. It has a cream texture that blends easily. Next up, Flawless Finish Foundation ($48), in b. natural (Sand) buffed into skin with the Retractable Foundation Brush ($42). The Flawless Finish Foundation is a powder-to-cream formula that is silky and lightweight. The b.natural shade in Sand is a light to medium shade that is a good match for my complexion, although for summer, the b. classic would work, too. The Flawless Finish Foundation blends easily and gives a luminous, finish with coverage is buildable, depending on your needs.
Lilah B. has two eyeshadow palettes: b. stunning, which is a quad of neutral brown shades (Beige) and b. fabulous, which features shades of grey. The Palette Perfection Eye Quads ($58) have two matte and two shimmer eyeshadow shades. The shadows are silky and richly pigmented, and can be used wet or dry. For extra versatility, the darkest shade (matte) can be used as an eyeliner or brow powder. The b. stunning palette is just gorgeous. I used the Crease Brush #4 ($30) for application and found it to be very nice for all-over shadow application; it’s nicely balanced in the hand.
The Divine Duo Lip & Cheek Palette ($46) comes in a range of 8 shades; I tried b. true, which is a lovely mauve/pink shade. It has a creamy texture, so it feels nourishing on the skin and gives a luminous finish. The color payoff is more like a stain, but it’s buildable and the wear time is good. With creamy products, especially blush, I recommend a setting spray like the Aglow™ Face Mist.
Overall, Lilah B. is a line that I wouldn’t hesitate to recommend. The products are high quality and luxe, with attention to detail, gorgeous packaging and thoughtful formulas. You can find Lilah B. at retailers including Net-A-Porter, Space NK, Barneys New York, B-Glowing and at lilahbeauty.com. Have you heard of Lilah B. yet? I’d love to know your thoughts!