Bobbi Brown has introduced a new Long-Wear Eye Collection that promises to take you from coffee to cocktails without smudging or touch-ups.  Designed for busy women who don’t have time for touching up their makeup, this collection is right up my alley.  Read on for my thoughts…

I’ve never been that girl that has carried a makeup bag with me and touched up throughout the day. At most, I can handle refreshing lipstick and finishing powder.  Beyond that, my makeup better be able to go sunup to sundown.

The Bobbi Brown Long-Wear Eye Collection includes:

Long-Wear Cream Shadow:  The formula in this cream eyeshadow resists creasing and smearing—and still looks great even at the end of a long day.  I used my fingers to apply and was able to get all-day wear (plus Zumba class!) without transferring or creasing. In five day-to-night shades: Velvet Plum, Cool Lilac, Black Violet, Smokey Topaz and Berry Noir.  I tried out the Smokey Topaz and Berry Noir, both which had a slightly metallic finish. $24

Long-Wear Eye Pencil: It’s probably not normal to get so excited about an eye pencil, but this one is holy-grail worthy!  Not only is it soft like a khol pencil, but it lasts all day–even on the waterline.  This will be the only pencil I use for tightlining or lining on the waterline. There are a total of 6 shades (pictured, from top): Black Plum, Black Navy, Hunter, Smoke, Mahogany and Jet. I previewed the Jet and Mahogany shades and I’ll definitely be buying the entire collection.  Fabulous! $24


Intensifying Long-Wear Mascara: A specially designed brush applicator fully coats each lash for maximum lengthening, curling and volume for up to 16 hours.  I haven’t tried this one yet, but I do like the shape of the brush and the fact that it’s easily removed with warm water.

The Bobbi Brown Long-Wear Eye Collection is available now in department stores, including Nordstrom and at  Do you need your makeup to last all day? Let me know in the comments!


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